Introduction
What is image optimization in SEO? It’s one of the most important things you can do to improve your search engine ranking. You may be wondering how this works and whether or not it’s really worth it—the answer to both questions is yes! Follow these steps to learn everything you need to know about image optimization for SEO.

What is image optimization?
Image optimization is the process of making your images as small as possible while still maintaining quality. This is important for two reasons: first, it helps your pages load faster, which is good for both users and search engines. Second, smaller image files take up less space on your server, which can save you money. That’s because most hosting companies charge you by the amount of data that goes through their servers each month. It doesn’t matter if that data is images or HTML; if you have fewer bytes on your site, it will cost less. Image optimization will help with both loading time and storage costs!
Why does it matter?

How can you optimize your images?
There are a few key ways you can optimize your images to help improve your website’s SEO. First, make sure you’re using the right file format. Second, choose descriptive file names and alt text. Third, compress your images. Fourth, resize your images. And fifth, you should use a content delivery network (CDN). All of these steps will improve the load time of your page on both desktop and mobile devices. Finally, it is important to know that there are certain image types that are better than others when it comes to optimizing them for SEO purposes. For example, JPEG files do not offer any benefits over PNG files when it comes to search engine optimization.